Celestine Ventures - Web Design and Search Engine Optimization

Celestine Ventures - Web Design and Search Engine Optimization Celestine Ventures is a web design and search engine optimization (SEO) company focussing on small/medium business across all business sectors.

Celestine Ventures has been in operation since 1996, which makes it one of the earlier web companies in South Africa. Celestine Ventures cc. has the core competencies to provide you with a holistic, e-commerce Internet solution. We have extensive experience covering design, enablement and implementation of Internet-based projects. Our main focus is on the following:
• Corporate Image formulation

Website Design
• Website Development
• Newsletter design, development and distribution
• Search Engine Optimisation
• Social Media – Face Book Marketing

Google's recent Penguin 3.0 update has confirmed that Google is serious about low quality backlinks. If your website has...
17/11/2014

Google's recent Penguin 3.0 update has confirmed that Google is serious about low quality backlinks. If your website has paid backlinks, or automatically created backlinks, chances are that your site will be penalized by Google. If you want to protect your rankings, you have to remove bad backlinks that point to your site.

20/10/2014

Do you want to improve your website rankings.
Here are 4 ways to do so:

1. Writing Articles is one of the most powerful ways to generate traffic for your website. It’s fast, it’s easy, And it wont cost you a dime to do.

2. Commenting on blogs is another great strategy for generating traffic. When leaving a comment on someone else’s website make sure the site is relevant to your niche. If it is, go for gold!

3. Facebook Fan Page is an amazing tool for driving traffic to your website. Creating a Facebook Fan page is very easy and only takes a few minutes.

4. YouTube is a great marketing channel that you should use to drive traffic to your website. Did you know YouTube is the second largest search engine? It is, which is why you need to be on it!

This time of year - days can be long. Get to work at 8, do an 8 hour day and it is only 8:10. SIgh!!!!!!!!!
15/10/2014

This time of year - days can be long. Get to work at 8, do an 8 hour day and it is only 8:10. SIgh!!!!!!!!!

Google is our Information base and I guess that many of us "older" people wonder what we did before it arrived.
08/10/2014

Google is our Information base and I guess that many of us "older" people wonder what we did before it arrived.

01/10/2014

Google's 'Panda' algorithm is a filter that Google designed to penalize web pages with thin or poor content. If the content of a website has been copied from other web pages, or if the content has very low quality, it won't rank well on Google.

What does this mean for your website?
1. If your website was penalized before penalized by the last Panda update, your rankings might recover if you have changed your web pages in the meantime.
If your rankings recovered by October, 5th, you made the right changes. If not, you have to improve the content of your web pages.
2. If your website was not penalized before then; if your website statistics show a significant traffic drop from Google, it might be that Google's new algorithm decided that your website content was not good enough.

29/09/2014

Google Guitar

Google commemorated guitar genius Les Paul in 2009 (he would have turned 96 had he lived for two more years) with a homepage guitar logo that is not only playable, but also recordable.
http://www.google.com/logos/2011/lespaul.html

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Thats Life!!!
17/09/2014

Thats Life!!!

16/09/2014

How does Google rank your web pages?
Google explains the ranking algorithm like this:
"Traditional search engines rely heavily on how often a word appears on a web page. Google uses PageRank™ to examine the entire link structure of the web and determine which pages are most important.
It then conducts hypertext-matching analysis to determine which pages are relevant to the specific search being conducted. By combining overall importance and query-specific relevance, Google is able to put the most relevant and reliable results first."
As mentioned in the quote, Google uses PageRank (which is a mathematical formula and not the same as the green bar in the Google toolbar) and hypertext-matching analysis to rank your web pages. What does this mean?
1. You need good links
2. You need optimized web page content
3. One page is not enough
As mentioned in the explanation of Google's hypertext-matching analysis, Google also analyzes the content of other web pages on your site to ensure that your web page is really relevant.
That means that you must optimize different pages of your website for different but related search terms. The more web pages of your website are optimized for keywords about a special topic, the more likely it is that you'll get high rankings for a special keyword that is related to that topic.
It is not enough to optimize a single web page. The more pages you optimize, the more likely it is that your pages will get high rankings.

We all at sometime have a problem with Windows
11/09/2014

We all at sometime have a problem with Windows

10/09/2014

SEO Advise:
On-page Search Engine Optimization is important. Here's how to do it.
Your keywords must appear in the right web page elements
There are several things that you can do to make sure that your web pages will be found for the right keywords:
Target a maximum of two or thre keywords/key phrases on a single web page. If your website is highly relevant to one key phrase, it will get better rankings than a page that is somewhat relevant to many keywords.
Use your main keyword in the title of your web pages. That shows search engines that the web page is relevant to that keyword.
Use the key phrase in a heading tag on your web page. It sometimes helps to have the targeted keyword in the page URL. The images on your web pages should contain related keywords.
The content of your web page should contain the keywords for which you want to be found on search engines. Do not write content for search engines but create useful web pages that help your website visitors.
It is important that your keywords appear in the right elements on your web pages. If you use the keyword too often, this can look like spamming.

Mujibar was trying to get a job in India ... The Personnel Manager said,  'Mujibar, you have passed all the tests, excep...
10/09/2014

Mujibar was trying to get a job in India ...
The Personnel Manager said,
'Mujibar, you have passed all the tests, except one.
Unless you pass it, you cannot qualify for this job.'
Mujibar said, 'I am ready.'
The manager said,
'Make a sentence using the words
Yellow, Pink, and Green ..'

Mujibar said,
'The telephone goes green, green,
And I pink it up, and say,
Yellow, this is Mujibar.'
Mujibar now works at a call centre.
No doubt you have spoken to him.
I know I have!

09/09/2014

LIFE BEFORE THE COMPUTER:
Memory was something you lost with age
An application was for employment
A program was a TV show
A cursor used profanity
A keyboard was a piano
A web was a spider's home
A virus was the flu
A hard drive was a long trip on the road
A mouse pad was where a mouse lived
And if you had a 3 inch floppy .. .. you just hoped nobody ever found out!!

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Johannesburg
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