30/10/2026
According to research presented by Brandon de K**k, Director of storytelling for BrandMapp by WhyFive, at the recent South African Council of Shopping Centres Congress (SACSC), around 26% of the consumer class use free shopping mall Wi-Fi at least weekly. About 33–34% are Gen Z. This research highlights regular use, dependency, and an indication that free Wi-Fi certainly makes a visit to the mall more valuable. It further highlights that leverage of retail guest Wi-Fi value with solutions such as Leads-to-Money become vital at a time when consumer spending is under pressure (according to Jeremy of One, who also presented at SACSC)
So how can malls, retail, supermarket venues and food chains turn that connected audience into commercial opportunity?
Meet UC-Wireless’s Linkyfi Leads-to-Money solution.
Generate qualified leads for businesses and benefit from new revenue streams from existing Wi-Fi infrastructure - with customer consent and privacy by design, while at the same time gaining invaluable business intelligence to make revenue-improving informed decisions.
⚡New revenue opportunities
⚡Valuable customer insights
⚡Operates on existing or new Wi-Fi
⚡Easy to deploy on almost all Wi-Fi hardware
⚡Powerful impact and improvement to customer Wi-Fi experience
Make your Wi-Fi work harder and finally deliver real value and ROI. Get in touch to explore Leads-to-Money.
Find out more about our Linkyfi Wi-Fi solutions here: https://zurl.co/Ozl6y
UC-Wireless
African Council of Shopping Centres
by WhyFive
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