Sharedisc, http://sharedisc.com, is in the area of online shopping marketing. “Vitalizing on line shopping carts”. ShareDisc enables e-commerce shopping sites / carts to leverage off their customers social media platforms. The basis of the initiative lies in the power of a direct referral from a friend, over blind advertising, to convert an interest into a sale. ShareDisc allows the e commerce mer
chant a tool to offer an instant discount on purchase price to customers at the point of payment, in exchange for the customer sharing their purchase on their different social media platforms. The application is configurable by the merchant, enabling the merchant to tailor the extent of discount, per product, applicable to their market as well as the spread of discount offered on each social media platform. For example, the merchant may offer a total of 10% for sharing purchases of product X, and split the discount across a consumers different networks: 5% for Facebook, 3% for twitter and 2% for LinkedIn. Contextually, customer A purchases, an entry to participate in a cycling event. The customer is granted a 5% discount if they share their entry. The race and website is endorsed by customer A and introduced to what is likely to be the target market of the merchant. Marketing direct to the target audience.
