ET Artificial Intelligence Systems

ET Artificial Intelligence Systems Artificial Intelligence for Businesses. We build personalised AI agents

18/08/2026

The fastest way to get more sales is talking to your existing customers.

You already have their WhatsApp numbers.

So why not send them your latest special, promotion, new product or reminder?

WhatsApp lets you reach hundreds or even thousands of your existing customers directly and turn more of them into repeat customers.

Want to know how? Send a DM or reply here.

18/08/2026

Want more sales?
WhatsApp Keith on 27836349393

17/08/2026

Get more sales without (much) effort, without (much) cost.

BIG DATAAll businesses have big data. Data that is crucially important: A list of employees, when they started and when ...
14/08/2026

BIG DATA
All businesses have big data.
Data that is crucially important: A list of employees, when they started and when they left, job specs, lists of customers, details of sales, products, expenses, emails, compliments and complaints, list of suppliers and products.

Big data is usually reported on formally each year with audited financials, sustainability reports, HR reports. Some reporting is done monthly, for example management accounts. Exco meetings look at management reports and board meetings analyse board packs.

These meetings miss out on a lot of analysis. Why not cross check diesel expenses to new drivers? Mileage travelled to truck loads. Staff turnover to new customers.
There may or may not be a correlation.
Correlation does not imply causation, BUT there might be correlations and causations that you missed. You data is not always analysed, sliced and diced in a way to easily and quickly identify trends.

Even if it is, waiting a whole month or a year might be too long.

This is where AI comes in. It can quickly and accurately identify trends and correlations. You don't have to wait for month-end or year-end. You don't have to use the standard and frankly quite boring reports and Excel graphs. Once the AI model has access to your company's big data, you can ask it almost anything.

No matter how big the big data is, AI can analyse it.
Yes, you'll pay for a couple of tokens, but you will get the analysis where and when you need it. Imagine, you, the CEO looking at an empty screen and speaking:
"Give me a graph of sales over the past 6 months compared to staff turnover"
"No, let try that over 12 months."
"Why are sales down?"
"Which regions?"
"Compare profits to diesel prices"
"Customer support queries and Google reviews"
"Performance of our solar roof."
"Costs of tire damage, by driver, by region."
"Identify sales trends"
"Has our VOIP system saved money"
"Any complaints about our VOIP system"

Imagine getting the answers instantly on your screen, tablet, phone even via WhatsApp.

There's the famous story about the 2nd World War: Planes coming back damaged, so engineers reinforced the areas where they were damaged, until someone pointed out that that was not the area to concentrate on. They needed to reinforce where there was no damage because the planes that were damaged in those places never came back.

Would AI have picked up on this? Potentially YES, but only if the relevant data existed and the question was framed appropriately.

Will it help you, the CEO, pick up issues as they happen and before they become a problem?

Picture this:It’s 10 PM. Your customer’s fibre goes down right before a crucial deadline, or their car key stops working...
07/08/2026

Picture this:

It’s 10 PM. Your customer’s fibre goes down right before a crucial deadline, or their car key stops working.

To you, it's just a simple battery fix.
To them, it's total panic.

When customers can't get immediate help, stress kicks in—and an unhappy customer rarely comes back. But the sense of relief when someone acknowledges their problem instantly? Unbeatable.

The challenge is that your team can’t be available 24/7. Nor should they spend their workday answering the exact same 10 questions over and over.

You don't need a bigger support team. You just need a smarter front line.

Our custom AI Agents integrate seamlessly with your Website and WhatsApp to:
✅ Provide instant, 24/7 customer support

✅ Answer repetitive queries accurately every single time

✅ Turn high-stress moments into brand loyalty

Want to see how an AI Agent can transform your customer service?

👇 Drop a comment or message us to test a live demo!

Our role is to make your customers happier and feel good about dealing with you. This is especially important when you n...
06/08/2026

Our role is to make your customers happier and feel good about dealing with you.

This is especially important when you need to give support or service to your customers.

If they can't get hold of you, they will automatically be stressed, irritated and unhappy.

This translates to lost sales for you.

We solve this by ensuring that when they do try to get hold of you, someone, or in our case an AI Agent is available to answer customer queries and make them thrilled with your service.

05/08/2026

From the first day that I started implementing AI Agents, I included a facility to be able to monitor both questions asked and answers given by AI. To date, many companies are not doing this.
There are many benefits to monitoring your AI Agent:
- To know what issues your customers have. You think your AI Agent covers everything, but you don't really know.
- To know if your customers have any serious problems.
- To know what more to train your AI Agent on.
- To know if the question or problem was answered or solved
- To know if your customer wants to speak to a human. I recently asked an AI Agent of a large company that has been boasting about their newly launched and quality AI system to get an agent to call me - all it did was tell me to phone their call centre. Well, they lost out on me placing an order for delivery!

IF YOU CAN'T MEASURE IT YOU CAN'T MANAGE IT.

It takes a second or two to speedread through your dashboard of all questions and answers, to know the issues and concerns of your customers. It's great market research. Even if there are 10 000 questions asked per day (there aren't) just one or two people can easily monitor.

Of course I can go further and ask AI to flag only those conversations where the customer is unhappy or did not get the right answer. This will reduce the number of queries and as the AI Agent improves there will be fewer flagged conversations as well.

Unfortunately far too many companies don't bother!

05/08/2026

A few weeks ago an estate agent visited my office to discuss selling the property.

We spent time going through the details, and afterwards I sent him plans, photographs and other information vi WhatsApp

Two weeks later another agent from the same company contacted me.
The first agent had left.
Could I please send everything again?

As the owner of a business, I found that frustrating. Not because people leave, that happens in every organisation, but because the information and customer history hadn't stayed with the business.

It made me think.
How many businesses lose valuable customer conversations, documents and history every time an employee moves on?
This isn't just a WhatsApp issue.
It's a business continuity issue.
Whether customer conversations happen by WhatsApp, email or another channel, the business should retain the history, the context and the relationship.
Technology can help, but only if there is a strategy behind it.

If one of your key employees left tomorrow, would your business retain the customer relationship or would you have to start again?

31/07/2026

What if you could make a decision and then take action to increase your turnover and profits by 10%?

Some time back I became quite good at Excel. I could do things in 10 minutes that took some people 2 hours. I once came across someone who was typing up a formula for each cell, so I showed them how to COPY/PASTE. A 3 second task that would have taken 20 minutes for 100 cells.

How much profit in the form of saving that person's time did I make?

How many times have you been caught in a traffic jam and regretted you did not check Google Maps or Waze just 10 minutes earlier and saved 30 minutes?

How many times do you get a message from a potential customer and not follow up - because it's too time consuming? Or follow up too late?

What if you took the decision to automate your message replies to give an instant response? Would some of those result in sales and more profits?

What if you had to add every single person's details to your business sytems/CRM? What if you had to contact each person who contacted you each week? Would you make more sales? Why don't you? Too time consuming? Too much effort?

I don't want to sell you IT or AI or autoresponders.

I want to help you do something that will your increase your sales and profits.
Today and tomorrow.
Not next month.

So I ask again: What if you could make a decision and then take action to increase your turnover and profits by 10%?

27/07/2026

Scams.
Scams are all around us. Whether it's an email supposedly from your bank, or a telephone call, it's often a scam.
I hear of many people being scammed by websites. Sometimes they have a similar name to a legit site, sometimes they have amazing specials. Everyone always says "Be carefull"
I often see sites that I like. Today I saw an advert for a site selling coffee beans at quite a good price. Not ridiculously cheap to make me wary. The site looks good, genuine (how do you tell if its genuine?). The "contact us" is a form, and there is a mobile number for calling/WhatsApp. No physical address, probably because the owner works from home.

This is the standard format of any small on-line shop. Some are genuine, some are not.

Often on Facebook someone recommends a site and someone else corroborates. How do we know that person is genuine, or working with the scamster?

I'm trying to find a way to KNOW if any site I see is genuine. This is to the benefit of genuine sites who are ignored by people because of potential scams.
Let's say you've got a genuine, small site and nobody shops because they are scared you are a scam. How do you prove you are not a scamster? "Trust me bro" will not cut it.

I have a small on-line store selling dog food. The site is designed to get enquiries via WhatsApp, rather than "Please buy now" because I need to prove I'm genuine. Every enquiry I receive I reply personally, give my name, ask questions, give answers - try to be as human as possible even though my other business is implementing AI agents! On a related note, every one of my many posts here is written by me, not my AI bots.

A customer will often ask if they can order via me on WhatsApp rather than go on-line and I happily give my bank details for EFT.

There must be a way to give the small on-line store some form of trust?

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Randburg
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Thursday 09:00 - 17:00
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