24/04/2026
"We've effectively created another store without the rental, the staffing and the stock."
That's Chris Deeks at Exclusive Books describing what happened when they stopped treating their customer data as a static database and started turning it into action.
One-to-one communications.Personalised coupons tracked to redemption. Over a thousand in-store events supported this year alone. And a team member who'd never touched a WhatsApp bot before now running one independently.
The goal for next year? Double it.
Watch the full story here: https://zurl.co/nz4Pp
iAhub - Exclusive Book Testimonial