Niteco

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Sverige
Solna
Niteco

Niteco is a global end-to-end digital agency that can support your digital transformation.

Founded in 2010 by Swedish tech veteran Pelle Niklasson, Niteco has delivered hundreds of projects for customers in more than 30 countries. Niteco is a global end-to-end digital agency that can support your digital transformation with consultancy, marketing, design and application management services in addition to its world-class website and Ecommerce development capabilities. We have 400+ expert

s across a range of specializations and professional backgrounds. We count 120 Episerver/Optimizely Certified Developers (the most in the world) as well as a number of developers certified in platforms like Sitecore, Magento and others. In addition to CMS and e-commerce expertise, we build custom and mobile solutions, create unique and powerful designs and devise marketing automation strategies that work.

29/05/2026

🏆 Niteco has been named a Best Workplace 2026 by Great Place to Work!

This recognition is important to us because it shows what our teams create together every day in product, design, engineering, and delivery: trust, support, opportunities to grow, and a team that truly supports one another.

This strong foundation makes a real difference every day. We have more stable cross-functional teams, fewer handovers, clearer ownership, and the consistency needed to deliver complex enterprise programs, from platform modernization to ongoing optimization, at a high standard.

Thank you to every Niteco teammate who made this possible. Let’s keep moving forward together.👏

28/05/2026

Are enterprise teams building websites for people… or building platforms for agents?

That was a recurring theme at last week’s Optimizely Partner Close-Up in Stockholm - and it came through in everything from the “agentic experience” conversations to the hard-nosed investment lens on AI.

Mark Welland has pulled together a clear recap with five takeaways - from structuring content so machines can retrieve it, to why AI is increasingly being treated like a capital investment, not an experiment.

👉 Read Mark’s recap here: https://niteco.com/articles/five-takeaways-from-optimizely-partner-close-up-2026/

26/05/2026

“Can you give us a clear migration quote?” That sounds like a simple question.

But in most website migration projects, the answer is usually: “Not yet.”

Weeks of discovery.
Manual checks.
Changing timelines.
Changing costs.

In this video, Mark Welland explains why we built the Migration Machine to solve exactly that problem.

Our AI system crawls your website, understands the structure and design, and rebuilds it directly into Optimizely Visual Builder - helping teams move faster with far less manual effort.

And within 48 hours, you get a firm fixed-price quote.
No guesswork.
No endless scoping phase.

Watch the video below to see how it works 👇

Learn more about the Migration Machine here: https://niteco.com/our-services/replatform/

22/05/2026

What a day in Melbourne. 🙌

Fresh from the ANZ Ai-ccelerate Opal Workshop - full room, people showed up early, and the energy carried right through to the end.

And a lot of that credit goes to Tania Cai and Andrea Ciuffreda for an incredible hands-on Opal session, and Igor Safonov for an AI Maturity Assessment walkthrough that had the whole room thinking.

Thank you Optimizely for bringing this to Melbourne and making it happen.

The ANZ AI community is fired up. More to come. 👀

👉 About our Optimizely expertise: https://niteco.com/our-partners/optimizely/

20/05/2026

🤝 Today, we're thrilled to welcome Briscoe Group to Niteco HQ!

Briscoe Group is one of New Zealand's most iconic and well-loved retail organisations, and having their team here in person is something we truly value.

Our COO Peter Hu Andersen, ANZ Country Manager YiLun Miao and Delivery Manager Giap Tran are joining the Briscoe Group team for meaningful conversations, shared goals, and the kind of momentum that only comes from being in the same room together.

This is what great partnership looks like. Proud to be part of the Briscoe Group journey and excited for what's ahead. 💪

19/05/2026

Our Director of Growth and Innovation, Polly Walton, is speaking at Optimizely Partner Close-up 2026. Polly will show how we built AI agents and workflows for experimentation with Opal.

In this session, you will see a full automated experimentation workflows in action.

Opal can:
• review your pages
• analyse real user behaviour data from GA4
• use UX research from Baymard Institute
• find areas to improve
• suggest and rank test ideas
• build experiments for you

This means teams can create an experimentation roadmap faster, with much less manual work.

Polly will also show how one digital manager can run an experimentation programme from start to finish in minutes - work that would usually need a full team of specialists or an agency.

📍 Experimentation Track
🕐 12:45

A must-see for teams and agencies with limited CRO or experimentation resources.

If you are in Stockholm this Thursday, don’t miss this session!!!

18/05/2026

This Thursday, join us in Melbourne for a session that might just change how you think about AI. 👇

Igor Safonov, our Forward Deployed Engineer, is presenting an AI Maturity Assessment session at the AI-Accelerated Workshop - hosted by Optimizely APJ. See how organisations benchmark where they actually stand on AI, set a roadmap that makes sense, and start bringing it into their day-to-day operations in a meaningful way.

Because knowing where you are is the first step to getting where you need to be.

📅 Thusday, 21st May
⌚ 9:45 AM – 12:30 PM
📍 Lounge + Abell, The Cluster - Level 20, 31 Queen Street, Melbourne

👉 Slots are flying off the shelf fast, secure yours now: https://www.optimizely.com/insights/anz-ai-ccelerate-opal-workshop-melbourne/

15/05/2026

𝐖𝐞 𝐚𝐫𝐞 𝐧𝐨𝐰 𝐚𝐧 𝐨𝐟𝐟𝐢𝐜𝐢𝐚𝐥 𝐎𝐩𝐭𝐢𝐦𝐢𝐳𝐞𝐥𝐲 𝐎𝐩𝐚𝐥 𝐎𝐧𝐛𝐨𝐚𝐫𝐝𝐢𝐧𝐠 𝐒𝐩𝐞𝐜𝐢𝐚𝐥𝐢𝐬𝐭! 💥

This means Optimizely has recognized our team for helping brands get started with Opal and use it in real projects from day one.

Why this matters:

✅ We have spent several years building AI tools and workflows for our clients. These are already in use across their businesses. They help teams work faster, improve compliance, and deliver campaigns more quickly.

✅ We are now bringing this experience directly into Optimizely Opal.

✅ We build custom Opal tools, agents, and workflows. These connect with Optimizely products like CMS, CMP, and DAM, as well as other systems our clients already use.

The result is simple. Teams can move faster and spend less time on manual work.

While many agencies are still testing AI, we focus on building working systems that are used in production.

We are ready to help more brands get started with .

If you want support with onboarding or AI, get in touch.

👉 More about our Optimizely expertise: https://niteco.com/our-partners/optimizely/

14/05/2026

With one call, an NDA, and a code scan, we can give you a fixed-price quote in just 48 hours!💥

Upgrade quotes are often slow and unclear because problems are usually found later. Our smart code scan checks everything first, so we can give clear pricing and timelines you can trust.

Niteco has completed over 500 upgrades and built AI tools that make upgrades much faster. CMS upgrades usually take 2 to 4 weeks, and Commerce upgrades take 4 to 6 weeks.

One call is all it takes. Contact us today. 👇
https://niteco.com/our-partners/optimizely/upgrade/

12/05/2026

Meet the team behind Niteco's Optimizely practice 👏

All four of our OMVPs - Scott Reed, Jacob Pretorius, Polly Walton, and Mark Welland - have once again achieved Platinum status.

This recognition is awarded each year to a select group of Optimizely experts for their leadership, expertise, and contributions to the wider Optimizely community.

For our clients, it means the people shaping your strategy and building your solutions are recognised among the very best in the Optimizely ecosystem.

A big thank you to Optimizely for recognising the dedication and impact of our team.

🔗 Learn more about our Optimizely expertise: https://niteco.com/our-partners/optimizely/

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https://niteco.com/

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