Cloze

Cloze Smart CRM and AI Assistant in One. Cloze is the no-work way to manage everything about your business It's all organized for you - without any busy work.

Cloze is like a personal assistant for your professional relationships that is always prompting you at the right moment and remembering what you don’t. It pulls from your apps to automatically create one view of every person and company - all their contact details, and your complete history - every email back and forth, your phone calls together, meetings, notes, files, social, and messages. With

everything in one place, Cloze figures out who is important and keeps them top of mind, and will even remind you to reach out to a contact and refresh a fading relationship.

08/20/2026

Jennifer Waldo is an eXp agent and Cloze is her CRM of Choice.

She spent 20 years serving in the military, then she started over in real estate.
She built her sphere the same way she built her career.
Deliberately. Consistently.
Starting with the people she already knew and trusted.

Every week she sends a newsletter to her past clients. Every week she reaches out to agents she wants to bring to eXp Realty. She tracks who opens. She tracks who clicks. That is someone who actually cares if you're paying attention.

She tried two other platforms before Cloze. Neither stuck. Cloze did.
Watch to learn Jennifer's trick to a great open rate and getting people to read each and every week.

We are proud to be in her corner. 🇺🇸

Relationships are the competitive advantage no one can ever take from you. But if you aren't using it effectively - if y...
08/14/2026

Relationships are the competitive advantage no one can ever take from you. But if you aren't using it effectively - if you don't even know what relationships you and your agents have - you're squandering your greatest asset.

Troy Palmquist took a deep look at 6 AI real estate tools for Inman News and that was his takeaway after talking to Cloze.

The other great point, courtesy of our own Dan Foody: Everyone is rushing to adopt AI, but if you feed the same data into the same foundational models as every other brokerage, you get the same outputs.

Read the rest of the article here: https://www.inman.com/2026/08/12/ai-everything-inside-6-ai-tools-designed-to-save-your-workflow/

What problems would you solve if you had the chance?For years, brokerages have had to wait on vendor roadmaps to meet th...
08/11/2026

What problems would you solve if you had the chance?

For years, brokerages have had to wait on vendor roadmaps to meet the challenges in their business. With AI-assisted "vibe coding," that wait is over — your team can build the tools you need yourselves, no developer required.

In this article, we break down why this could be real estate's next big advantage, and how to get started.

Sometimes the first step is just coming up with the idea. Full article here: https://ai.cloze.com/resource-center/vibe-coding-is-your-next-big-moat/

Rocket bought Redfin. Compass just combined with Anywhere Real Estate. Two of the biggest deals in real estate history, ...
08/07/2026

Rocket bought Redfin. Compass just combined with Anywhere Real Estate. Two of the biggest deals in real estate history, both built on the same bet: whoever controls the most data and the most agents wins.

Here's the problem with that bet. Centralized decisions made for a company that size tend to produce the same result everywhere: what works in Scottsdale gets applied to Boston, whether it fits or not. Big platforms optimize for the average market. Most markets aren't average.

For most brokerages, the ability to spot a real competitive opportunity is locked away. The data lives in separate systems that don't talk to each other, and the tools to connect them are stuck waiting on a vendor's roadmap.

In our latest article, Michael Phelan digs into the idea of "data independence" — what it means for a brokerage to own its own data, and how that lets you move first on revenue, margins, client protection, and agent retention, instead of waiting for permission from a vendor.

Read it on our blog and let us know what you think: https://ai.cloze.com/resource-center/data-independence/

08/05/2026

Barry Long is the 2026 Fair Housing Champion.

He is also the kind of agent who will ask every question nobody else thought to ask.

His advocacy fight is for accessibility in real estate. A problem so complex it took him two and a half years just to figure out how to capture the data. Because there was no definition for it yet. Nobody had built one.

He'll tell you his clients just want to be treated like people.

We couldn't agree more.

We built Cloze for agents who know that every detail compounds. That remembering the small things is what builds the big trust. Barry gets that. And Cloze makes sure he never misses a thing.

We are proud he is one of ours.

07/30/2026

We put our Co-Founder & CEO Dan Foody in the hot seat at Inman Connect San Diego. 👇

The panel was called "3 Truths and a Lie".

A few things he said that most people in this industry won't:

1.) Cloze was doing AI long before anyone called it AI. When you do it right, people don't even know it's there.
✅ They just know their life got easier.

2.) The super app promise gets brokerages maybe one out of three things they actually need.
👆 One out of three is not a solution.

3.) The vast majority of email marketing should be eliminated.
📣 He said it. We're not walking it back.

Watch the full video and see if you can spot the lie.

It's Day 2 of Inman News Inman Connect , and we're excited to showcase our latest app, just announced this week. Every o...
07/29/2026

It's Day 2 of Inman News Inman Connect , and we're excited to showcase our latest app, just announced this week.

Every open house is full of future clients, but most of those leads are gone by Monday: paper sign-in sheets never get entered, the online sign in loses connection, the open house app isn't connected to your CRM.

Cloze's new Open House App fixes that. Every visitor who checks in becomes an organized lead in Cloze automatically, ready for follow-up before the open house is even over.

It's available now - Link to more details in comments!

07/28/2026

Role call...who's here in SoCal this weekend for Inman Connect? The team is here live and in person and we can't wait to see all of our friends (and we look forward to making lots of new friends too!)

Our Head of Community, Stacey Soleil is on the beat and will be bringing live footage from the event. So stay locked in!

Wednesday at 3pm PST, Cloze Co-Founder Dan Foody is participating in a super fun session LIVE on the Expo Stage called
"Three Truths and a Lie" 🤔🫣😎

You'll want to check this one out because I PROMISE you there will be some VERY INTERESTING intel shared and definitely a whole lot of fun, because when you get Troy Palmquist , Dan Foody , Tim Quirk , Phil Stringer , Kennedy, Lindsey Schmidt and McGoldrick all in the same room...you KNOW it's GOING TO BE UNHINGED!

Drop a comment below if you're here...
Your Cloze Team... Stacey Soleil ☼ , Dan Foody , Alex Coté , Jose Perez , Kevin McGuire can't wait to see you!

An agent's strongest asset is trust, and brokerages rely on that trust to build their reputation and pipeline. But the s...
07/28/2026

An agent's strongest asset is trust, and brokerages rely on that trust to build their reputation and pipeline. But the strength of that trust varies from agent to agent over years of relationship cultivation — and when agents get busy, outreach to long-ago clients starts to erode, and the trust fades with it.

Tomorrow, Cloze CEO Dan Foody will be speaking to the Leading Real Estate Companies of the World® community about how brokerages can support agents — and the larger business — by sharing the responsibility for maintaining client relationships.

And the results from adopting such a model benefit everyone: Referrals increase. Old clients return. Reputation stacks instead of resetting every time something changes.

📅 Wed, Jul 29 | 1:00–1:30 PM ET
🔗 Register: https://attendee.gotowebinar.com/register/5475380345356745815

Address

Cambridge, MA

Website

Alerts

Be the first to know and let us send you an email when Cloze posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Cloze:

Shortcuts

Share

Category