TransLoc

08/26/2026

Schedule adherence, dwell time, and bunching aren't three separate transit problems. They're one feedback loop: a late bus picks up more riders, which adds dwell time, which makes it later, until the bus behind it catches up and bunches. Fixing one number in isolation can just push the problem down the route. We broke down how the loop actually works, and where to look first.
Learn more: https://transloc.com/blog/schedule-adherence-dwell-time-and-bunching-one-problem-not-three/

TransLoc

08/18/2026

Sedona runs two shuttle services during hiking season, not one. A scheduled route handles park-and-ride lots to major trailheads. An on-demand service covers hotels, dining, and harder-to-reach spots. Fixed for volume, flexible for reach. Here's why that split works: https://transloc.com/blog/sedonas-shuttle-model-fixed-route-meets-ondemand-transit/

08/14/2026

A transit network can look fully staffed on paper while riders still experience inconsistent wait times. Why? Every booking is a claim on a vehicle before the trip happens, and a late cancellation or no-show doesn't return that capacity to the pool.

One paratransit study flagged cancellation rates above 15 percent as high enough to act on. Before assuming the fix is more vehicles, it's worth checking where the capacity is actually going.

Learn more: https://transloc.com/blog/the-ride-capacity-you-never-actually-had/

Research treats paratransit cancellations and no-shows as a core productivity metric. Here’s how to diagnose and fix the capacity it quietly costs.

08/12/2026

We're glad to share an update on Troy Morris's first months as General Manager at TransLōc.

Since joining in May 2026, Troy has spent most of his time on-site and on calls with the agencies and operators who use our technology every day, listening first, not leading with a pitch.

"The fastest way to understand what we need to fix and what we're already doing well is to ask the people using the system," Troy said. "I want our customers to know they can reach me directly, and I intend to keep learning from them."

His first months have also coincided with real investment in the platform: a new driver app, headway management tools, in-app driver messaging, self-edit capabilities, and an updated reporting platform, with more on the way.

Read press release here: https://transloc.com/press/translocs-troy-morris-reflects-on-his-first-months-as-general-manager-grounded-in-direct-customer-conversations/

07/30/2026

A 40 percent fare increase. A 7 percent revenue gain.

That's what new peer-reviewed research (Wake Forest University) found when it modeled a real fare increase on an on-demand transit system, using actual rider-level data instead of a system-wide average.

The reason the math doesn't work: occasional, price-sensitive riders cut their trips substantially. Frequent riders barely change behavior. The losses from one group eat up most of the gains from the other.

The most striking part: total ridership looked stable the whole time. Underneath that flat number, existing riders were leaving and new riders were replacing them, a shift a system-wide dashboard would never catch.

Before raising fares, it's worth modeling the rider-level impact, not just the projected revenue.

Learn more: https://transloc.com/blog/what-a-40-fare-increase-actually-buys-a-transit-agency/

07/23/2026

Fixed Route or OnDemand Microtransit? The honest answer: they solve different problems.

Fixed Route works where density and predictable travel patterns support it. OnDemand Microtransit earns its keep in low-density areas, first/last-mile gaps, and overnight windows.

Get the fit wrong, and the data shows it: one pilot hit a fraction of the ridership needed to justify a bus route; another saw its subsidy nearly triple.

We built a five-question framework for making this call with data, not guesswork.

Learn more: https://transloc.com/blog/fixed-route-or-ondemand-microtransit-a-decision-framework/

07/15/2026

Not every transit route is a loop.

Many agencies operate services that travel inbound to a destination and outbound on a separate return path. The challenge is making sure operational systems, rider information, and GTFS data accurately reflect how service actually runs.

Our latest blog explores why supporting inbound and outbound routes matters for:

✅ Clearer rider communications
✅ More accurate route representation
✅ Better operational visibility
✅ Consistent GTFS and real-time data

In our experience, the best transit technology adapts to how agencies run service, not the other way around.

Learn more: https://transloc.com/blog/inbound-and-outbound-routes-for-transit-agencies-fixed-route-operations/

07/09/2026

A great milestone and an even better example of teamwork.

Recently, teams across TransLoc and our partners collaborated to support a significant project for one of our partner. Getting everything aligned required a tremendous amount of coordination, problem-solving, testing, and persistence.

Projects like this remind you that successful deployments are never the work of one person. They are the result of people with different expertise working toward the same goal.

A huge thank you to our partner for the collaboration, dedication, and effort that helped make this milestone possible.

It's always rewarding to see months of work come together and create something that will support customers today and future deployments down the road.

07/02/2026