Brands by RISE

Home
United States
Charlotte, NC
Brands by RISE

We accelerate brands from idea to industry-leading impact using strategic design. Serving over 150+ fashion, beauty, & lifestyle brands since 2015.

RISE Creative is one of the first Ethical Branding Agencies. RISE Creative supports those rising up to make change in the world today. RISE Creative was founded on the idea that small businesses, ethical brands, social enterprises, and non-profits have incredible missions, but not always the capacity to hire full-time team members. We offer extremely personalized ethical branding packages.

11/05/2026

One question to ask before you hire anyone for your brand ‼️

“What happens before you design anything?”

Their answer tells you whether you’re getting a design process or a strategy process. Both have their place. Just make sure you know which one you need.

Save this for your next discovery call. ⚡️

11/04/2026

If it feels hard right now, that’s not a sign you’re doing it wrong.

This is the part between the idea and the brand. Where you’re figuring out who it’s for, what makes it different, and whether you can actually pull it off. It’s the part where most people stop.

You don’t need to have every answer yet. You just need the right next step.

If you need help finding it, the free 5-Day Founder Reset is in my bio. ⚡️

10/29/2026

She booked me more than a year before launch, and it’s the smartest thing she’s done for her brand.

We started with The Build: Launch, so her strategy, messaging, identity and Shopify store were planned long before her products were ready.

Then we moved into a creative retainer, and I’m now her strategist and creative partner all the way to launch day: social content, emails, blog posts, launch events and more.

Here’s what that time buys her:
→ No rushed decisions or last-minute scrambling
→ Every piece of content built from the same strategy
→ An audience that knows her brand before it goes live

Most founders wait until the deadline. The ones who start early get to launch with momentum instead of hoping for it.

If you’re launching in the next year, now is the time to start. Let's connect! ⚡️

10/28/2026

Just a peak behind the scenes 💛

10/27/2026

Before you order samples, read this.

This founder came to me with a 5–6 piece collection already designed and priced. They loved it. But producing it in the USA would have blown her budget, and they weren't sure they could justify the price to their customer.

So before a single sample was made, we went back to strategy:
→ Who they're designing for
→ Who they're competing with
→ Where their brand fits in the market

That clarity let us build three launch options, each fully on-brand, at three different budget points.

Their positioning now backs up their pricing, and they get to choose how they launch instead of overspending on a collection they'd have to discount later.

Strategy isn’t an extra step. It’s what protects your first collection.

Designing your first collection? Let's chat strategy. ☎️

10/21/2026

Most founders start with the logo because it's the part that feels real. I get it. It's exciting to see your name designed.

But a logo built before strategy is a guess. A beautiful guess, maybe. Still a guess.

Here's the order I follow with every founder I work with:

1. Customer and market. Who is she, specifically? What is she buying right now instead of you? What does she wish existed?

2. Positioning. Where do you sit in that market, and why would she choose you over the brand next to you? This is the part most people skip.

3. Messaging. How you explain what you are in one sentence, the story behind it, and the voice you speak in.

4. Identity. Now we design. Logo, type, color, packaging direction. Every choice has a job because steps 1 through 3 told us what that job is.

5. Shopify. The store gets built around how she shops and what she needs to hear before she buys.

6. Launch. With a plan, not a hope.

When you work in this order, the design gets better, the decisions get faster, and you don't end up rebuilding pieces a year from now.

Save this so you have the order when you need it.

10/19/2026

"I have all these ideas in my head & just need someone to understand the vision, & help me organize everything."

Listening to clients word vomit every thought they've ever had about their brand, really looks like a mood board forming inside my brain.

I like to think having a photographic memory contributes to my ability to take all the ideas you've had floating around in your brain, and create clarity, cohesiveness, & direction out of your brand 💛

10/15/2026

A little thank you note today 🤍

To every person who is better at their job than I could ever be at it: thank you.

When I left corporate fashion to build RISE, I thought being a founder meant doing it all myself. It took me a while to learn the opposite. The businesses that grow are the ones where the founder knows what to hand off, and who she can trust with it.

So to the people who keep my home running while I build… because of you, I get to spend my time on the work only I can do.

And that’s exactly how I want my clients to feel.

You’ve spent years being the expert in the room. You know what “done right” looks like. So when you’re finally ready to launch the brand you’ve been dreaming about, you shouldn’t have to become a designer, copywriter and Shopify developer overnight. You should get to hand it to someone you trust, and exhale.

That’s what we do at Brands by RISE: strategy, messaging and design built into one brand world, so you can step into the role of founder instead of doing it all yourself.

Who’s in your corner doing their job better than you ever could? Tag them below and say thank you 👇

10/13/2026

Call me anytime ☎️

10/08/2026

If yall stopped making this mistake, you'd probably put me out of a job 🙈

Over 50% of the projects that I booked this year came to me after creating a product that they absolutely loved, and then realizing that it would be more expensive than originally expected to actually produce the product.

They realize that their current brand experience and positioning could not justify the price point of the product they wanted to make and therefore needed to re-strategize how to position their product in a way that will connect with their target audience, and build a visually stunning brand world around that positioning.

Starting with brand strategy and messaging first allows you to make sure that the way your product connects with your consumer justifies the price point that will allow you to produce your product the way that you want, and the way that you need in order to be successful as a brand.

So, don't go backwards, hire me first 🤪 Comment "strategy" to talk about your brand! 💛

Address

Charlotte, NC
28226

Website

http://www.brandsbyrise.com/

Alerts

Be the first to know and let us send you an email when Brands by RISE posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.