Business Technology Association

Business Technology Association The Business Technology Association serves office technology dealerships, manufacturers, distributor

Founded in 1926, the Business Technology Association (BTA) serves office technology dealerships, resellers, manufacturers, distributors and service companies. Its core members — office technology dealerships — consult, provide services and sell hardware, software and supplies with the goal of helping businesses maximize their investment in devices and technology. Through the association's various

educational programs, information, research, legal services, publications and guidance, BTA member dealerships are positioned to be the premier source of the office technology used by businesses throughout the United States every day.

What if your team could learn faster, retain more and perform better every day?That’s the power of training your brain.A...
06/24/2026

What if your team could learn faster, retain more and perform better every day?

That’s the power of training your brain.

At , Jim Kwik will deliver practical strategies to:
✔ Improve memory and recall
✔ Increase reading speed and comprehension
✔ Boost focus, productivity and sales performance

Your brain is your most valuable business asset. This session will help you use it more efficiently.

Thanks to Xerox for sponsoring!

Register: https://www.bta.org/IGNITEKC

📅 Today's BTA webinar at 4 p.m. Eastern: "Know Who's Ready to Talk Tech: Turning Marketing Engagement Into a Daily Sale...
06/24/2026

📅 Today's BTA webinar at 4 p.m. Eastern: "Know Who's Ready to Talk Tech: Turning Marketing Engagement Into a Daily Sales Priority List," featuring Sebastian Zabala and Carey Scott of Evolved Office.

Are your sales reps prioritizing the prospects most likely to buy? In this webinar, you'll learn how to leverage engagement data, automation and AI insights to identify sales-ready prospects, improve follow-up timing and give your team the context they need to have more productive conversations.

Don't miss this opportunity to learn how better alignment between marketing and sales can help drive more revenue and stronger customer relationships.

Register now! https://www.bta.org/DMB

The exhibit hall at is more than a showcase. It's where dealers connect with solution providers, see what's new in the...
06/22/2026

The exhibit hall at is more than a showcase. It's where dealers connect with solution providers, see what's new in the market and ask the questions that don't always fit into a breakout room.

Between sessions, take time to:
• Explore new technologies
• Ask better questions
• Compare real-world solutions

Some of the most valuable insights happen here. Join us by registering at https://www.bta.org/IGNITEKC

This Wednesday at 4 p.m. Eastern, discover how to turn marketing engagement into actionable sales opportunities. Join Se...
06/22/2026

This Wednesday at 4 p.m. Eastern, discover how to turn marketing engagement into actionable sales opportunities.


Join Sebastian Zabala and Carey Scott of Evolved Office for the Diversifying My Business webinar, "Know Who's Ready to Talk Tech: Turning Marketing Engagement Into a Daily Sales Priority List."

Learn how to use engagement data, automation and AI insights to identify which prospects are most ready for a conversation, helping your sales team focus on the right opportunities at the right time.

Don't let interested prospects slip through the cracks. Join us Wednesday to learn practical strategies for aligning marketing and sales efforts and improving follow-up success.

Register now: https://www.bta.org/DMB

During his keynote at , Jim Kwik will show you how to turn on your "success switch" using the habits, routines and ment...
06/20/2026

During his keynote at , Jim Kwik will show you how to turn on your "success switch" using the habits, routines and mental strategies of elite performers.

This isn’t theory. It’s practical brain training you can apply immediately.

Thank you to Xerox for sponsoring this keynote experience.

Unlock your potential by registering today: https://www.bta.org/IGNITEKC

Your sales team doesn't need more leads. They need better visibility into who's actually ready to have a conversation.Jo...
06/19/2026

Your sales team doesn't need more leads. They need better visibility into who's actually ready to have a conversation.

Join us for next Wednesday's Diversifying My Business webinar, "Know Who's Ready to Talk Tech: Turning Marketing Engagement Into a Daily Sales Priority List," presented by Sebastian Zabala and Carey Scott of Evolved Office.

This webinar will show you how to use engagement data, automation and AI insights to identify the prospects most likely to buy, prioritize follow-up efforts and create stronger alignment between marketing and sales.

Register today: https://www.bta.org/DMB

🤖 TODAY at 4 p.m. Eastern: "AI Workflow Assessments: The New Growth Opportunity for BTA Dealers." AI is creating new op...
06/18/2026

🤖 TODAY at 4 p.m. Eastern: "AI Workflow Assessments: The New Growth Opportunity for BTA Dealers."

AI is creating new opportunities for dealers to become trusted business advisors — and generate new revenue in the process.

Join West McDonald of GoWest.ai to learn how workflow assessments can help you identify AI opportunities, guide customers toward meaningful outcomes, avoid costly implementation mistakes and build a practical path to AI adoption.

You'll also discover how offering AI workflow assessments can help your dealership:
• Strengthen customer relationships
• Uncover new consulting opportunities
• Demonstrate measurable business value
• Create a new growth engine for your business

Don't miss this opportunity to learn how dealers can lead the AI conversation instead of simply reacting to it. Register now: https://www.bta.org/BMB

Today, there are more tools, more data and more automation, yet many dealerships are still struggling with one critical ...
06/17/2026

Today, there are more tools, more data and more automation, yet many dealerships are still struggling with one critical outcome: consistent net-new meetings.

At , Kate Kingston of Kingston Training Group will show how today’s top-performing dealers are modernizing prospecting leadership to fix exactly that.

This fast-paced session will cover:
• How to build consistent prospecting benchmarks
• How to support reps at every stage of their careers
• How to use AI and modern tools without overcomplicating outreach

Because when you increase meetings, you increase revenue.

Register now: https://www.bta.org/IGNITEKC

BTA Members: Join us this afternoon at 2 p.m. Central for this month's BTA 101 call. Register now to learn more about yo...
06/17/2026

BTA Members: Join us this afternoon at 2 p.m. Central for this month's BTA 101 call. Register now to learn more about your association and have your questions answered: https://www.bta.org/bta101

Your customers’ expectations around print are changing. Are you keeping up?At , the dealer panel moderated by Deborah H...
06/15/2026

Your customers’ expectations around print are changing. Are you keeping up?

At , the dealer panel moderated by Deborah Hawkins of Keypoint Intelligence will dive into:
• What IT decision-makers are asking for today
• How cloud and security are reshaping print management
• The real challenges and barriers dealers are facing
• Plus, a look at what's coming next.

Get the insights you need to adapt and compete: https://www.bta.org/IGNITEKC

Address

12411 Wornall Road , Ste. 200
Kansas City, MO
64145

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 5pm

Telephone

+18005052821

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