Revel

Revel Revel’s B2B marketing approach looks at the big picture and develops a plan to grow your business.

Many B2B companies don't have a well-defined brand or documented marketing strategy. Revel’s integrated marketing approach looks at the big picture and develops a plan to deliver the right message to the right audience to grow your business.

06/18/2026

Turnover is expensive. Like, really expensive.

Organizations with a well-defined employer brand see 28% less of it.

People leave when they can't answer the question: why here?

So, the strongest retention tool you have is the story you tell about working there.

Want to know where yours stands? Let's talk. revelmarketing.com

Our content lead, Amber, is on the committee for Taste of Muskegon, and she's hoping you'll stop by this weekend to eat ...
06/12/2026

Our content lead, Amber, is on the committee for Taste of Muskegon, and she's hoping you'll stop by this weekend to eat good food and support our community as Taste celebrates its 20th year!

📅 Today & tomorrow — June 12 (4:30 PM to 10 PM) & June 13 (11 AM to 10 PM)
📍 Hackley Park, downtown Muskegon
🍴 Local restaurants, food trucks, live music, and more

❤️ This year, they're raising $20,000 for Kids' Food Basket and AgeWell Services of West Michigan to fight food insecurity. Your appetite is literally doing good!

Get the details and menus at tasteofmuskegon.org or download the Taste of Muskegon app!

Make sure to say "hi" if you see Amber downtown this weekend! 👋

One of the sadder moments of our Revel summer is saying goodbye to Tina, our wonderful bookkeeper and office manager. Af...
06/11/2026

One of the sadder moments of our Revel summer is saying goodbye to Tina, our wonderful bookkeeper and office manager. After 11 years with our team, she's officially retired!

Eleven years. That's a long time to keep the books balanced, the office running, and put up with whatever bologna came her way.

Tina did the work that made everything else at Revel possible. The kind of behind-the-scenes work that doesn't always get the recognition it deserves. Today, it does.

She's earned every quiet morning and every good book. We're going to miss you, Tina! Revel won't be the same without you!

Ten years in a row.West Michigan's Best and Brightest Companies to Work For is one of those recognitions that actually m...
06/09/2026

Ten years in a row.

West Michigan's Best and Brightest Companies to Work For is one of those recognitions that actually means something because it's based on how you treat your people, not how you pitch yourself.

Jason and Andy headed to Grand Rapids last week to celebrate with this year's honorees. We're proud of this one. And we're proud of the team that keeps earning it.

06/06/2026

Four years ago, Amber walked in with a B.A. in English Writing, an M.A. in Counseling, and years of teaching college kids how to say what they mean. Turns out that's a pretty good foundation for making brands sound human.

She's been writing all day, every day here at Revel ever since. Social, blogs, brand copy, news releases—if words are involved, she's involved.

Happy 4th Revelversary, Amber! We'd be a lot less articulate without you.

Most companies have an employer brand. Very few have built one on purpose. That gap is costing them candidates.On June 2...
06/04/2026

Most companies have an employer brand. Very few have built one on purpose. That gap is costing them candidates.

On June 25, Jason Piasecki from Revel is joining Oakland County Michigan Works for a free 90-minute workshop on exactly this. How to figure out what makes your workplace worth working for. How to say it in a way that actually lands. And how to stop letting your culture speak for itself when you could be shaping the story.

Culture & Talent: Making Your Employer Brand Work for You
June 25 | 11 AM–12:30 PM

Free. Virtual. Worth your lunch hour. Register: tinyurl.com/fwutvjha

When a candidate is choosing between your offer and another one, they're not just comparing salaries. They're Googling y...
06/03/2026

When a candidate is choosing between your offer and another one, they're not just comparing salaries. They're Googling your CEO. They're checking LinkedIn. They're forming a verdict in five to ten minutes.

If your leaders are invisible, that verdict writes itself.

Our latest blog on why leadership visibility might be the most overlooked piece of your employer brand.

Read more: https://revelmarketing.com/blog/if-your-leaders-are-invisible-your-employer-brand-is-too/

05/27/2026

May is Mental Health Awareness Month, and we're proud to spotlight Community Mental Health of Ottawa County (CMHOC).

Behind every mental health organization are the people who show up every day to do the work. The educators, clinicians, case managers, and advocates who meet people where they are.

Meet Rodrigo, a Health Educator at CMHOC. Watch his story 👇

CMHOC partners with people living with mental illness, intellectual and developmental disabilities, and substance use disorders to improve lives across Ottawa County. Their team is the reason this work happens — and why families across the community have a place to turn.
Mental health is workforce health. Strong communities start with people who have the support they need to thrive — at home, at work, and everywhere in between.

Strong communities don't happen by accident. Since 2016, the Ottawa County Mental Health Millage has invested $50 million in mental health and community stability — funding programs like Senior Reach, the Holland Drop-In Center, Pathways to Better Health, and dozens more. The millage renewal is on the ballot, and it's how Ottawa County keeps the community in community mental health.

Learn more about the renewal, see the programs it funds, and calculate what it means for you: https://miottawa.org/cmh/millage

Please help us welcome Lauren Moss to the Revel team!Lauren joins us as our newest Graphic Designer, where she'll shape ...
05/26/2026

Please help us welcome Lauren Moss to the Revel team!

Lauren joins us as our newest Graphic Designer, where she'll shape the visual identity of client work across the agency. Her path started in marketing at Western Michigan University before she switched into the graphic design program — and that mix of strategy and craft shows up in everything she designs.

Meet Lauren: revelmarketing.com/lauren-moss

05/22/2026

Before the national title game, Stanford head coach Mark Marquess told his team, "This game isn't any different to me than the intersquad game we had back in October."

And he meant it. Dean Stotz saw it firsthand as Stanford’s associate head coach for 37 years.

In Episode 2 of the Winning Cultures Podcast, Dean joins host Jason Piasecki for a candid conversation about standards, work ethic, and what it really takes to build a team people want to be part of. He also talks about his new book, 108 Double Stitches, packed with 50 years of baseball wisdom that applies well beyond the dugout.

Watch: https://youtu.be/zrh8eSMNDaI

Listen on Apple Podcasts or Spotify: https://podcasts.apple.com/us/podcast/dean-stotz-37-years-inside-stanford-baseballs-winning/id1893749789?i=1000769118023

https://open.spotify.com/episode/3FGI5UDj5wmhCqZ3bcvZbu?si=16332d3fd5734909

P.S. Baseball moms, Dean has something to say to you. Tune in.

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351 W Western Avenue, STE 200
Muskegon, MI
49440

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Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 5pm

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