What are the opening hours?

Monday 8am - 5pm Tuesday 8am - 5pm Wednesday 8am - 5pm Thursday 8am - 5pm Friday 8am - 5pm

Revel

Revel helps you attract and engage the right people through human-centered storytelling and data-driven marketing.

Many B2B companies don't have a well-defined brand or documented marketing strategy. Revel’s integrated marketing approach looks at the big picture and develops a plan to deliver the right message to the right audience to grow your business.

11/05/2026

Bruce and Roger Spoelman spent so much of their childhood at the Muskegon YMCA that it felt like a second home. Roger even coached his little brother in the pool, and Bruce made Roger’s times the ones to beat.

Decades later, Bruce led the Muskegon YMCA and YMCA Camp Pendalouan, and Roger led hospitals through some of the hardest cultural work an organization can face.

On the newest episode of The Winning Cultures Podcast, the brothers sit down with Jason Piasecki to talk about where their leadership began and what a lifetime of building cultures has taught them.

Listen, watch, or read the recap: https://revelmarketing.com/blog/the-winning-cultures-podcast-bruce-and-roger-spoelman-on-a-lifetime-of-building-cultures-that-last/

11/04/2026

Supply Hawk’s new website is live!

Early in her career, our own Cindy Huston, web manager, learned much of what she knows about building websites from Tom Orzechowski and his team at Supply Hawk. Now she’s helped them build the best website for their needs. It’s a full-circle moment, for sure!.

The new site puts Supply Hawk’s main offering front and center, from its standard and customized modules to the markets, distributors, and software it works with, including EMR integration. The About page and FAQs tell the story behind it all, and that story reflects Tom’s passion for this work.

Congratulations to Tom and the Supply Hawk team! See it here: https://supplyhawk.com/

11/02/2026

Happy 11th Revelversary, Kayla Slager!

Kayla has been the Lakeshore Museum Center's marketing manager for as long as she’s been our Account Strategist, and she brings the same care to leading our nonprofit clients, especially our Area Agencies on Aging. Their work helps older adults and their families find support when they need it most, and Kayla takes that responsibility to heart.

Thank you, Kayla, for eleven years of showing up for our clients and for all of us. Here’s to year 12!

10/28/2026

70% of employers believe they understand what workers want. Only 18% of job seekers agree, according to Indeed’s 2026 U.S. Sentiment Survey.

The best way to close that gap is to ask your own people what matters to them, then let their answers shape how you talk about your workplace. That’s how we start every employer branding project at Revel.

Learn more: https://revelmarketing.com/services/b2b-marketing-campaigns/employer-branding/

10/22/2026

Our team recently toured the Muskegon Heritage Museum of Business and Industry, where Muskegon’s business and industry stories come to life.

The 90-horsepower Corliss steam engine that started the museum back in 1983 was a highlight, along with the printing presses and the mock general store on the top floor.

And Cindy got a fun surprise when she found one of her own catalogs on display, from her designer days early in her career.

Thank you to Kirk and Wendy for showing us around!

10/20/2026

Our leadership team recently spent the day at YMCA Camp Pendalouan for our EOS quarterly planning meeting, and the view was hard to beat!

We’re coming off a strong quarter, and we’re hungry for more! We took a close look at what’s working, named the opportunities to get better, and set our sights on the next 90 days.

Proud of where we’ve been and fired up about what’s next!

10/15/2026

Happy Manufacturing Month!

We're proud to share PROMotion, the recruitment campaign we created with Motion Dynamics Corporation in Fruitport.

We photographed their team at work and captured their stories on video so candidates can see what it's really like to build a career making parts for medical devices that keep people safe and save lives. It's time for a better career!

See open positions at Motion Dynamics: https://motiondc.com/careers/

10/13/2026

We love a project where the client is as invested as we are, and Oliver Packaging & Equipment Company was exactly that.

Together, we gave their brand a fresh look, messaging that finally matches what makes Oliver special, and a brand-new website to show it all off.

But...you don't have to take our word for it. Here's what Becky Neibarger had to say.

Thank you, Becky! We're proud of what we did together, too.

revelmarketing.com/services/b2b-web-development/

10/08/2026

"I think the most important thing a leader can do in an organization is to give people a purpose."

Doug Shapiro of JSI joins Jason Piasecki on the latest episode of The Winning Cultures Podcast to talk about a 150-year-old furniture company in Jasper, Indiana, and a purpose everyone there understands: pass the business to the next generation.

Listen to the full episode and read the recap here: https://revelmarketing.com/blog/the-winning-cultures-podcast-doug-shapiro-on-why-everything-changes-when-you-love-what-you-do/

10/07/2026

Amy Courter has been a friend of Revel for a long time, so it means a lot to have her leading us as we re-engage with EOS.

Our leadership team started with Vision Building, spending time with Amy to get clear on where Revel is headed and what it will take to get there.

From there, the whole team gathered in our break room for a "fireside chat" with Amy to share that vision and get on the same page.

So much of our work is helping clients build cultures people want to be part of. It's good to put that same care into our own team as we grow.

Thank you, Amy, for the great, meaningful conversations. Here's to the next chapter in Revel's story!

Address

351 W Western Avenue, STE 200
Muskegon, MI
49440

Opening Hours

Monday	8am - 5pm
Tuesday	8am - 5pm
Wednesday	8am - 5pm
Thursday	8am - 5pm
Friday	8am - 5pm

Website

https://revelmarketing.com/

Alerts

Be the first to know and let us send you an email when Revel posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.