Amplix

Amplix Amplix is a Trusted Advisor to technology buyers, supporting the full lifecycle of an investment.

1 of 5. That's how many partners in North America hold Zoom's ZCX Support Certification. Amplix is one of them, and with...
04/30/2026

1 of 5. That's how many partners in North America hold Zoom's ZCX Support Certification. Amplix is one of them, and with our new ZVA Deployment Accreditation, we now bring verified AI expertise to the full Zoom CX credential stack.

Most partners can deploy the platform. Fewer can own what happens after. For Amplix, these credentials are proof of that commitment, earned by the people on our team who put in the work to make it happen.

That work directly advances what we can offer clients: deeper support coverage, faster resolution, and AI-enabled deployment expertise across the Zoom platform.

Learn what a fully credentialed Zoom CX partner can do for your organization: https://hubs.li/Q04d-CsB0

Most enterprises are still plugging AI into structures built for a different era. It's the horseless carriage problem an...
04/29/2026

Most enterprises are still plugging AI into structures built for a different era. It's the horseless carriage problem and it's costing real money.

In the latest episode of The Amplitude of Tech, Shawn Cordner sits down with Cobus Greyling, AI Evangelist and Carl Katz, VP of Global Technology Partners of Kore.ai, for the show's first-ever dual-guest conversation. They cover why multi-agent orchestration is overtaking prompt engineering as the critical enterprise skill, what "bounded autonomy" means and why getting it wrong turns a useful agent into a liability, and how the shadow AI economy undermines attribution and compliance across your organization.

If you're trying to move urgently but thoughtfully on AI, this one is for you.

Listen to the full episode now. https://hubs.li/Q04dS7hf0

04/28/2026

Your data strategy is your security strategy.

Orphaned, unmanaged data sitting on your production network is not just clutter. It is an entry point. As Michael Smith, Director of OEM and Technology Alliances at Congruity360, highlights, cybercriminals actively seek out unmanaged data sources to mask their identity and move laterally through your systems undetected. And what they find when they get there? Open permissions and files full of PII that never belonged in that environment to begin with.

Collapsing your attack surface starts with knowing what data you have and where it lives.

Finding weaknesses has never been the hard part. Fixing the right ones, fast enough, in environments that were never des...
04/28/2026

Finding weaknesses has never been the hard part. Fixing the right ones, fast enough, in environments that were never designed for simplicity is the real work.

Claude Mythos signals a shift from AI as a workflow assistant to AI as an increasingly capable operator inside cyber attack chains. The organizations most at risk aren't the least sophisticated on paper. They're the ones where remediation is slow, ownership is fragmented, and known exposures stay buried under noise.

Read our latest article to understand what this means for your security program.

04/23/2026

The contact center is not where your best AI opportunity lives.

Most organizations start there. It makes sense. But David Vidoni, CIO at Pegasystems, points to the back-office functions that quietly drain productivity every day as the real untapped territory for automation.

Procurement. Finance. The work that requires judgment, not just rules.

The organizations that scale AI successfully are the ones willing to look past the obvious entry points.

Watch the full conversation with David to hear where enterprise leaders should actually be focusing. https://hubs.ly/Q04dg6Cw0

04/22/2026

More data, more risk.

More data doesn't necessarily mean better AI outcomes, but it may mean more exposure.

Duplicate records. Stale files. Data outside the range of what your model actually needs. Feed your AI the wrong inputs and you will get the wrong outputs, no matter how much of it you have.

The real advantage is not volume. It is precision.

Michael Smith, Director of OEM & Technology Alliances at Congruity360, makes the case for a representative data set over a large one. Because overweighted models, skewed inputs, and PII sitting inside a large language model are risks most organizations are not fully accounting for.

The right data is the competitive edge. Watch the full discussion to hear how data minimization is becoming the defining IT discipline of 2026. https://hubs.li/Q04d5RdD0

Amplix is heading to San Antonio, TX for the 2026 CoreTrust Conference, April 27–29!CTC26 is an premier gathering of ent...
04/21/2026

Amplix is heading to San Antonio, TX for the 2026 CoreTrust Conference, April 27–29!

CTC26 is an premier gathering of enterprise leaders focused on collaboration, innovation, and driving measurable business outcomes.

We are proud to be attending alongside our partners AT&T and Five9. If you will be at the conference, stop by and see us at Booth 31!

Tying AI adoption to measurable business results is harder than it sounds. That's exactly what Poly AI's CX 100 is desig...
04/20/2026

Tying AI adoption to measurable business results is harder than it sounds. That's exactly what Poly AI's CX 100 is designed to recognize.

We're proud to see Mike Dolloff named to this year's list and Amplix recognized as a breakout innovator alongside global enterprises like Visa, Citi, and Hyundai.

Read the full article to learn what outcome-driven CX leadership looks like in practice: https://hubs.li/Q04cPhNG0

That's a wrap on Channel Partners 2026!It was an incredible week in Las Vegas connecting with our partners, catching up,...
04/20/2026

That's a wrap on Channel Partners 2026!

It was an incredible week in Las Vegas connecting with our partners, catching up, and looking ahead to everything 2026 has in store. The conversations and relationships built at events like this are what it is all about.

Thank you to everyone who took the time to meet with us. We're already looking forward to next year.

Most partner awards reflect sales volume. Observe.AI's Gold Partner designation is different, and Amplix is the first or...
04/17/2026

Most partner awards reflect sales volume. Observe.AI's Gold Partner designation is different, and Amplix is the first organization to receive it.

The Gold Partner Award recognizes partners who consistently deliver enterprise-grade deployments with measurable business outcomes across complex, regulated environments. That means doing the upstream work: technical discovery, stakeholder alignment, and change management, not just product implementation.

Read the full article to learn what this award represents and how Amplix is setting a new standard for enterprise CX transformation. https://hubs.li/Q04cryXC0

04/16/2026

Right now is the worst AI will ever be.

That is not a warning. It is an opportunity. David Vidoni, CIO of Pegasystems, makes the case that the leaders who commit to learning and adapting now are building the foundation that others will be scrambling to catch up to.

Waiting is not a neutral decision. Every organization that delays is widening the gap between where they are and where they need to be.

Unstructured data now makes up most of the enterprise, and much of it is unmanaged, increasing cost, risk, and complexit...
04/15/2026

Unstructured data now makes up most of the enterprise, and much of it is unmanaged, increasing cost, risk, and complexity.

In the latest episode of The Amplitude of Tech, Shawn Cordner speaks with Michael Smith of Congruity360 about why data minimization is becoming essential for 2026. The discussion covers the impact of redundant and orphaned data, why more data does not lead to better AI outcomes, and how organizations can take a practical approach to improving data hygiene while reducing risk.

Listen to the full episode now. https://hubs.li/Q04ccrZP0

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