11/03/2026
You serve twelve cities. You rank in one.
Most service businesses cover a wide area and have exactly one page saying so. A list of city names in the footer, maybe a sentence on the homepage. Google reads that the way a customer would: you're a one-city company, and the folks three cities over are somebody else's problem.
Real coverage means pages that actually say something about working in each place. What you do there, what the homes are like, who you've served. It's slower than a footer list, and it's the difference between showing up in one map pack and showing up in six.
You already drive there. You should rank there.