StoreHero

StoreHero StoreHero helps e-commerce store owners like you identify what marketing is working so you can do more of it.

16/10/2026

7 BFCM mistakes I see Shopify founders make👇

16/10/2026

How much should you spend to acquire customers around BFCM?

15/10/2026

Every ecom brand has tonnes of data, BFCM planning is right around the corner! Knowing what to look at and how to look at it can be the making or breaking of your Q4!

Grab your seat! https://streamyard.com/watch/RQFeZqs8dmTJ

Most BFCM events put three people on stage and forty in chairs. This one doesn’t.The BFCM War Room is a hands-on worksho...
14/10/2026

Most BFCM events put three people on stage and forty in chairs. This one doesn’t.

The BFCM War Room is a hands-on workshop for NYC Shopify brands. Small tables, real numbers, no pitching. We’ll work through the 5 analyses from the Q4 Profit Playbook: customer value, products to push, offer and timing, winning creative, and what happens after the ads go off.

You’ll work out your break-even BFCM discount live (in dollars, not percentages), swap what worked and what blew up last year, and put your plan in the hot seat in front of other operators.

📍 420 Lexington Ave, NYC
🗓️ Monday 26 October, 6–8:30pm
🔒 Brands only. Every registration is reviewed.

Request to join via the link in bio.
NYCStartups DTCBuilders

14/10/2026

Is BFCM a day, a week or a month?

14/10/2026

Does Metas Andromeda stop at the creative?

11/10/2026

Sara Esmaili (Director of GTM, ) on core CAC, broad media CAC for testing new channels, and fully loaded CAC: what goes into each, and why judging a test channel against a mature one means you’d never launch anything new.

Full panel from DTC Builders NYC: https://youtu.be/eZqBK_GNqq0

09/10/2026

TikTok Shop Profit Breakdown 👇

07/10/2026

Cashflow not your CAC/ROAS is your limiter, particularly for Shopify stores in the subscription space!

07/10/2026

Quick interview with 4 founders at our DTC Builders event last week!

We’re back on October 26th at 420 Lex, stay tuned 😎

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