20/10/2026
PPWR, the EU's new packaging sorting label regulations has slipped again ♻️
On 19 October the European Commission quietly moved its planned adoption of the PPWR harmonised label design from late 2026 to April to June 2027.
Why that matters if you sell packed goods into the EU or Northern Ireland:
🔹 The sorting label applies 24 months after the rules come into force (or from 12 August 2028, if later).
🔹 On the new plan, that points to around mid-2029. That's our estimate, not a date in law yet.
🔹 The pictogram still hasn't been published, so nobody can design for it yet.
What hasn't moved: from 12 February 2027, EPR marks on EU packs must be digital only, through a QR code or similar. That's under four months away.
Our advice is simple.
⚠️ Don't print a draft symbol.
âś… Keep national marks like Triman where they're needed.
âś… Plan space for a pictogram and a QR code on your EU artwork, and keep GB and EU versions separate so you only reprint what you have to.
We've put together a free action checklist and a post here: https://lnkd.in/eptNUeM4
Questions about your EU packs? Call us on 01332 864895.
