10/23/2026
Who *is* that? Turns out, it’s an award-winning question.🏆
Our curiosity-driven “Who is that?” teaser campaign for Mission Fed Credit Union took home Gold for Innovative Marketing at the 2026 MAC Awards!
By giving San Diego a reason to get curious about Ed from Mission Fed before his official debut, we helped build awareness and anticipation for the credit union's first-ever brand ambassador and their new “Let's get you there” campaign.
Nearly 4.8 million impressions later, the results speak for themselves.
Get the full story behind the award-winning campaign and see the work: https://www.austinwilliams.com/news/mission-feds-who-is-that-campaign-wins-gold-at-the-2026-mac-awards/