Smartegies

Smartegies Smartegies is a strategic marketing firm, primarily serving clients in a the B2B and Professional Services space.

Smartegies, LLC offers strategic marketing, communications and business development solutions.

Quick test: After your next shortlist presentation, what three things do you want the selection committee to remember?If...
09/03/2026

Quick test: After your next shortlist presentation, what three things do you want the selection committee to remember?

If you can answer that before you walk into the room, you’re already thinking more strategically about your pitch.

A strong AEC interview is more than a collection of slides and talking points. It’s one clear story built around what matters most to the client.

That’s what Katie Cash is digging into during The Art of the Pitch: Presentations That Win Interviews and Build Trust.

You’ll learn how to sharpen your message, coach your team, reinforce what makes your firm different, and create a presentation that gives the selection committee confidence in choosing you.

Save your seat: https://hubs.li/Q04wxSdP0

Learn More about the SmartSKILLS Annual Subscription: https://hubs.li/Q04wxSfx0

09/02/2026

Can you actually name everything on your marketing team's plate right now?

Meredith Schroeder, Director of Operations at Smartegies, breaks down the one question that exposes whether a marketing team has a real capacity problem or a visibility problem. Do you know what is on your team’s plate?

Listen and Watch Now: https://hubs.li/Q04wgwcy0

There’s a disconnect inside a lot of AEC firms. Technical leaders think marketing works one way. Marketers know it works...
09/01/2026

There’s a disconnect inside a lot of AEC firms. Technical leaders think marketing works one way. Marketers know it works another way.

Leadership: “We need more proposals.”

Marketing: “Or do we need to get in front of the right opportunities earlier?”

Leadership: “Marketing needs to support BD.”

Marketing: “What if marketing could help CREATE demand?”

That tension is one of the reasons Judy Sparks wrote "The Modern AEC Marketer." Because the future of AEC marketing isn’t prettier collateral.

It’s marketers who help shape where the firm grows, who it grows with, and which opportunities are worth pursuing. That’s a very different job.

"The Modern AEC Marketer" is available now.

Buy your copy and start thinking beyond the proposal: https://hubs.li/Q04w3vYK0

You made the shortlist. Now you have to win the room.At the interview stage, every firm sitting across from the selectio...
08/26/2026

You made the shortlist. Now you have to win the room.

At the interview stage, every firm sitting across from the selection committee is qualified.

The difference comes down to the story you tell, how clearly your team communicates it, and the confidence you create in the room.

September’s SmartSKILLS, The Art of the Pitch: Presentations That Win Interviews and Build Trust, hosted by Katie Cash, is all about turning a shortlist opportunity into a presentation that helps clients choose you.

If you shape interview strategy, coach technical teams, or step into the room yourself, this one is for you.

Save your seat: https://hubs.li/Q04vnfsb0
Learn More about the SmartSKILLS Annual Subscription: https://hubs.li/Q04vmYY40

Most AEC firms believe the competition begins when the RFQ is released.It doesn't.By the time the proposal arrives, buye...
08/25/2026

Most AEC firms believe the competition begins when the RFQ is released.
It doesn't.

By the time the proposal arrives, buyers have often been forming opinions for months. They've visited your website. Read your content. Heard your leaders speak. Asked colleagues who they trust. Quietly decided which firms feel credible long before procurement officially begins.

That's why the proposal shouldn't be expected to do all the work.

The firms winning the most work aren't just writing better proposals. They're building visibility, credibility, and trust long before an opportunity ever reaches their inbox.
If your marketing starts when the RFQ arrives, you're already behind.

Read the latest blog post: https://hubs.li/Q04vbnTT0

Today's AEC marketers are expected to influence business development, understand AI, strengthen brands, create content, ...
08/24/2026

Today's AEC marketers are expected to influence business development, understand AI, strengthen brands, create content, support recruiting, manage digital strategy, and help firms grow.
That's too important to leave to trial and error.

At Smartegies, we provide AEC-specific training designed to help marketing teams, seller-doers, and firm leaders develop practical skills they can immediately put into practice.

Because when your marketing team grows, your firm grows.

👉 Learn more about our training programs: https://hubs.li/Q04t-7Xs0

08/20/2026

What’s your best tip for building a winning proposal when the turnaround is super quick?

Katie Cash was asked this during yesterday’s SmartSKILLS™ session, The Anatomy of a Winning Proposal: How to Build Proposals That Persuade, Differentiate, and Win.

Here’s a quick snippet from the conversation.

Missed the session? SmartSKILLS doesn’t have to end when the live session does.

With the SmartSKILLS Annual Subscription, you can access this session, past SmartSKILLS events, and upcoming sessions throughout the year - all focused on helping AEC professionals build the skills they need to grow, compete, and win.

Get the SmartSKILLS Annual Subscription and keep learning all year long.

Learn More About The Subscription: https://hubs.li/Q04tLldk0
Check Out Our SmartSKILLS Library:https://hubs.li/Q04tJSPq0

Many firms believe the competition begins when the RFQ is released.It doesn’t.By the time an opportunity reaches procure...
08/19/2026

Many firms believe the competition begins when the RFQ is released.

It doesn’t.

By the time an opportunity reaches procurement, buyers have often spent weeks or months forming opinions, researching firms, reviewing content, and talking to peers.

The firms that consistently win understand this.

They aren't waiting for opportunities.

They're building visibility long before one exists.

In The Modern AEC Marketer, Judy Sparks argues that winning work is no longer about showing up when the opportunity appears. It's about becoming the firm buyers already know, trust, and prefer before procurement ever begins.

Winning work isn't an event.

It's a process.

📙Learn More: https://hubs.li/Q04twYng0
📙Get your copy today: https://hubs.li/Q04twY1F0

Tomorrow's the day.Every proposal is an opportunity to reinforce what makes your firm the right choice.Join Katie Cash f...
08/18/2026

Tomorrow's the day.

Every proposal is an opportunity to reinforce what makes your firm the right choice.

Join Katie Cash for August's SmartSKILLS and learn practical ways to create proposals that communicate your value, strengthen your message, and support your pursuit strategy.

We'll see you at noon.

💻 Sign Up Today: https://hubs.ly/Q04tlsfc0

🎟️ Subscribe to the SmartSKILLS Annual Subscription: https://hubs.ly/Q04tlk8y0

Howard Wertheimer has spent his career on both sides of the AEC table, first as a practicing architect, then as the owne...
08/17/2026

Howard Wertheimer has spent his career on both sides of the AEC table, first as a practicing architect, then as the owner making the hiring decisions at Georgia Tech, Vanderbilt University, and now UNC-Chapel Hill.

After years of reviewing proposals, managing capital projects, and watching firms come and go, he says it all comes back to one thing. Design and construction is a relationship business first.

On the latest episode of AEC Marketing for Principals, Howard shares what actually gets a proposal noticed, and what gets it tossed, why outdated references can quietly sink a submission, and why how a firm responds when a project goes sideways matters more than the mistake itself.

Listen Now: https://hubs.li/Q04t9RKF0
Watch on YouTube: https://hubs.li/Q04t9_lV0

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3605 Sandy Plains Road, Suite 240 Box 217
Marietta, GA
30066

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