StructuredWeb

10/30/2026

A partner campaign launched. Now what?

Knowing it went live is step one. Knowing which partners are executing, what content is performing, and where demand is being generated is what helps you decide what comes next.

Measure. Learn. Scale what works. 📊

Our take on turning partner marketing data into smarter decisions:
https://hubs.la/Q04CNsDV0

10/28/2026

Partner marketing just moved beyond the portal.

The new Structured MCP Server brings your partner marketing content, recommendations, and performance data right into Claude, Slack, and ChatGPT.

The problem with partner marketing isn't usually a lack of content. It's that the content lives somewhere partners have to remember to go. So we stopped asking them to go anywhere. Now we deliver it to the tools they already use.

Your channel team can ask "What's working?" and turn the answer into a campaign brief in seconds, without switching tools. Your partners can ask for the right asset and land one click away from a version with their logo already on it, ready to send.

No new dashboard. No new password. Same permissions and guardrails you already trust.

Partner marketing, wherever your team and partners already work.

See it in action:

The new Structured MCP Server puts your partner marketing content, recommendations, and performance data inside the AI assistants your team and partners already use, including Claude, ChatGPT, and Slack. There’s no new dashboard to learn and no new password to remember. It’s the partner marketin...

10/26/2026

Structured has been named a Representative Vendor in the 2026 Gartner Market Guide for Partner and Ecosystem Relationship Management Applications.

We believe the biggest opportunity in partner marketing isn't getting more from your top performers. It's activating the partners you're not reaching today.

Our AI-native platform makes it easier for partners to find the right content, launch campaigns, and for channel teams to see what's working.

Managing partners isn't the same as activating them.

Read more →

Structured has been named a Representative Vendor in the 2026 Gartner® Market Guide for Partner and Ecosystem Relationship Management Applications. In our view, the next wave of partner growth won’t come from the partners already performing. It will come from the much larger group most programs c...

10/23/2026

Create content once. Activate everywhere. 🌎

That’s the opportunity behind distributed marketing: giving every partner relevant, on-brand marketing they can actually put into market, without creating a mountain of customization work for your team.

More partners activated. More marketing in-market. Brand control stays intact.

Here’s how distributed marketing makes it possible:

Learn what distributed marketing is, how it works, and how vendors can enable partners to execute localized, on-brand marketing at scale.

10/15/2026

How long does it take your partners to go from “I want to run this” to a live campaign?

It shouldn’t take weeks.

Automation removes the manual handoffs standing between your partners and ex*****on, so more marketing gets into market, faster.

From inactive to in-market. 🚀

See how automation helps partner marketing scale:
https://hubs.ly/Q04BgkJG0

10/13/2026

What content is working? What’s not? And what should you scale next? 📈

Partner marketing performance isn’t just about reporting activity. It’s about seeing which partners are activating, which content is getting used and what’s driving demand.

Better visibility leads to smarter decisions and more opportunities to accelerate pipeline growth.

See what to measure and why:

Learn how vendors can measure campaign performance across partner ecosystems to improve ex*****on, increase engagement, and drive partner-sourced revenue.

10/09/2026

13 G2 badges. Backed by the people actually using Structured. 🏆

The G2 Fall 2026 Reports recognized Structured across customer experience, ease of use, and partner marketing excellence.

Because activating more partners starts with giving them technology they’ll use to go to market.

See what earned Structured 13 badges this fall:
https://hubs.la/Q04zCKJm0

10/01/2026

New AI-powered features just released at Structured!

Partners can ask AI for a campaign, and it generates options built from your content automatically, all on-brand and within your guardrails.

Save time, increase activation, and grow demand with Structured.

See the rest of what's new → https://bit.ly/4ANLwcg

09/29/2026

Denver, we’re coming your way. 👋

Structured is proud to sponsor the Channel Leader Insider Forum on October 22.

We’re looking forward to talking with channel leaders about what it takes to activate more partners, get more marketing into market and turn the partner ecosystem into a scalable growth engine.

📍 Denver, CO
📅 October 22

Join us:
https://hubs.ly/Q04yr5ZB0

Channel Marketing Association

09/24/2026

A partner with access isn’t necessarily an active partner.

The real opportunity is getting more of your partner base creating, launching and executing marketing in-market.

Less friction. More activation. More demand.

See what it takes to activate partners at scale. ⚡

Activate partners at scale with repeatable onboarding, AI-Native automation, co-branded campaigns, and measurable partner ex*****on from Structured.