Independent Analytics

05/27/2026

With the click tracking feature in IA Pro, you can track clicks on all links pointing to the selected file type.

Our last update increased the number of recognized file types to 37, including some we've never even heard of!

05/25/2026

We save a lot of custom reports for our own website.

The Pricing page stays at the top of the Pages reports because it's the best way to assess how effective we are at attracting new buyers to our product.

05/22/2026

PSA: If someone clicks on a link to your site in a Google AI Overview, that will show up as a visitor from Google.

If they are using Gemini directly and click on a link to your site, they will show up as a visitor from Gemini.

05/21/2026

Version 2.14.10 includes a few important bug fixes and enhancements, including an improved report-loading experience.

Full changelog here: https://independentwp.com/changelog/patch-2-14-10/

05/20/2026

Blocking your IP address doesn't always keep your activity from showing up in your analytics.

That's why we offer a multi-layered approach to ensure only the right visitors get tracked.

05/13/2026

Find out where your WooCommerce customers come from and which marketing channels drive the most profitable customers to your site.

Find out where your WooCommerce customers come from and which marketing channels drive the most profitable customers to your site.

05/08/2026

Confusing traffic growth with business growth may be the biggest trap for an online biz.

Getting more people into the top of your funnel helps, but don't get distracted by pageview counts.

Keep your sales funnel in mind, and focus on the tactics that move visitors through it.

05/07/2026

Your best traffic sources might not be the ones sending you the most visitors.

Compare them by engagement metrics, like average session duration, to see which ones send the most engaged visitors.

Even better, compare by leads and sales to find which ones are most profitable.

05/05/2026

Wondering which landing pages drive the most revenue for your WooCommerce store?

You can find this data in seconds with Independent Analytics Pro.

It's easy to uncover your WooCommerce revenue by landing page with the right tools. Here's how to find this data without any technical setup.