TheeDigital

10/29/2026

Sending HubSpot emails to the wrong list type? It happens more than you’d think, and it’s why leads fall through the cracks.

Our latest video explains the difference between active and static lists (now called Segments), exactly when to use each one, and how to pair active lists with workflows so your sales reps always see a current view of their leads. No manual updates needed.

📹 Watch:

How to create lists in HubSpot is an important skill if you want be...

10/29/2026

Want to get more organized inside HubSpot?

Our latest tutorial explains how to create lists in HubSpot, including the difference between active and static lists, how to set filter criteria, and when to use each type.

You’ll also see practical examples for email campaigns, event registrations, imported contacts, customer segments, nurture workflows, and sales follow-up.

▶️ Watch the full video to learn how to build cleaner, more useful HubSpot segments.: https://youtu.be/UnngVk92hR

10/28/2026

Want to get more out of your WooCommerce store?

Our next FREE WooCommerce Basics Training is designed to help store owners and marketers improve how their ecommerce site performs — from the technical side of SEO to the strategies that can help increase sales.

We’ll cover WooCommerce benefits, couponing, upselling before checkout, payment gateway essentials, and ways to promote your store more effectively.

Join us in person at TheeDigital’s Raleigh office or attend virtually. We’ll also wrap up with an open Q&A so you can bring your WooCommerce questions directly to our ecommerce team.

Register here:
https://www.theedigital.com/about/events/woocommerce-basics

Get expert WooCommerce training to boost traffic and revenue through proven SEO tips, effective upselling strategies, and tactical promotion techniques for your store.

10/27/2026

How do you build a website for a manufacturer when the products are still moving through production?

That was part of the challenge with Rise Power Systems, a new Raleigh manufacturer serving data centers and other mission-critical environments.

Rather than forcing a traditional ecommerce experience onto a highly configurable product line, our team built a custom WooCommerce website as a display-only catalog. Engineers and project managers can review product information, specifications, and imagery, then request a quote based on their project requirements.

The result is a scalable website that launched in 10 weeks, under the original hours estimate, and is ready to grow alongside the company’s expanding product line.

See how we built it:
https://www.theedigital.com/portfolio/rise-power-systems

TheeDigital designed a custom WooCommerce catalog site for Rise Power Systems, a Raleigh low voltage power equipment manufacturer.

10/26/2026

Are you paying for HubSpot but still wondering whether your team is using it to its full potential?

In our latest episode, Greyson Fesperman breaks down some of the most common HubSpot problems businesses run into, including messy CRM data, inconsistent lead follow-up, disconnected sales and marketing processes, and reporting that doesn’t clearly show what’s generating new business.

You’ll learn how to:

🧹 Clean up your CRM before adding more automation
📞 Build a more consistent sales follow-up process
🔄 Know when to use sequences vs. workflows
📝 Improve website forms and lead routing
📊 Build reporting around the numbers that actually matter
🤖 Use newer HubSpot AI tools without removing the human element

If your business already uses HubSpot but knows there’s more you could be getting from it, this episode is a good place to start.

🎧 Watch or listen to the full episode.: https://open.spotify.com/episode/0IRvRLEuYryW8Ew04UlkUJ?si=ZL5z2WHvStGPjkv1btMHRg
📹 : https://youtu.be/knxC49jO71U?si=jbAiCzHHu8iAWiHH

Are you using HubSpot but feel like your team is only scratching th...

10/23/2026

Holiday traffic can get expensive fast 💸, but more clicks do not always mean better results.

If you’re running Google Ads this holiday season, keep a close eye on search terms, cost per click, audiences, devices, locations, and which campaigns are actually generating leads or sales. 📊

Before increasing your budget, make sure your conversion tracking is working properly. 🎯

The goal isn’t more traffic. It’s profitable traffic.

Watch the full video for more holiday Google Ads tips. 👇
https://youtu.be/Ezo2hJaGiPU

10/22/2026

Holiday shoppers often need more than one reason to come back and buy. 🛍️

Real urgency, like Christmas shipping deadlines, limited inventory, or a limited-time offer, can help move shoppers toward a decision. Pair that with remarketing to people who already visited your site or abandoned their cart, and you have a stronger chance of turning interest into sales.

Watch our latest short for two ways to strengthen your holiday Google Ads strategy.

10/22/2026

We’re LIVE today! 🚀

Join TheeDigital for our FREE HubSpot Basics Training and learn practical ways to use HubSpot for CRM management, marketing automation, sales, reporting, and more.

Can’t make it to our Raleigh office? Join us virtually through Riverside at noon:

👉 https://riverside.com/studio/hubspot-basics-training-with-theedigital

Bring your HubSpot questions. We’ll have time for Q&A, too!

10/22/2026

Preparing your Google Ads for the holiday season?

In our latest video, we share 5 practical ways to improve holiday campaign performance, including starting early, separating seasonal campaigns, using real urgency, remarketing to interested shoppers, and closely tracking budget and conversions.

Holiday traffic can create a major opportunity, but it can also make mistakes more expensive. 📈

📹 Watch the video to learn how to focus your ad spend on traffic that is more likely to convert. :

Black Friday, Cyber Monday, Christmas, and other seasonal promotion...

10/22/2026

Running Google Ads for the holidays? Don’t wait until Black Friday to figure out what works.

Start early so you have time to test your keywords, ads, landing pages, and conversion tracking before traffic and competition spike.

And keep holiday campaigns separate from your regular campaigns so you have better control over budget, bidding, messaging, and cleanup afterward.

Watch the short for the full breakdown. https://youtu.be/Ezo2hJaGiPU